Good day, dear readers! Whether you're a small real estate agency or even a large real estate firm, you've probably heard of the modern trend PropTech. A bit of a cryptic concept, isn't it? In fact, everything is much simpler than you might imagine: "prop" - property, "tech" - technology, that is, property technology. And this term means exactly what first comes to mind - the industry itself, as well as a set of innovations aimed at changing the processes of researching the proptech market map, renting, buying, and using real estate. These changes occur due to the fact that the direction of technologies development, primarily mobile, is shifting from the side of the manufacturer, distributor to the side of the consumer, who now gets the opportunity to dictate his requirements and wishes, which cannot but please your customers, and therefore you.